Distributor seeks Digital Marketing & Content Co-ordinator, must be fluent in Portuguese Qualification Matric...

JOB INDEX - 6 months ago - Job Mail

6 months ago

Digital Marketing & Content Co-ordinator

Distributor seeks Digital Marketing & Content Co-ordinator, must be fluent in Portuguese

Qualification



  • Matric

  • Tertiary Qualification in Marketing / Journalism / Advertising essential

  • Google Analytics Course

  • Facebook boosting


Requirements



  • Must be fluent in Portuguese (speak, read and write - non negotiable)

  • Minimum 3 years experience as Digital Marketer

  • Experience with B2C social media, Google AdWords and email campaigns and SEO/SEM/Growth hacking

  • Experience with Facebook Ad Manager

  • Experience using Content Management system

  • Knowledge of Online Advertising Platforms (ideally Google qualified and holding industry related qualifications e.g. HubSpot, Hooutsuite, Facebook Blueprint)

  • Knowledge of web analytics tools (e.g. Google Analytics, WebTrends, etc)

  • Working knowledge of ad serving tools (e.g. DART, DoubleClick)

  • Knowledge of marketing and communication processes

  • Technical knowedge of reporting on multiple media platforms.


Duties



  • Build online brand awareness

  • Create and optimise online adverts

  • Be actively involved in search engine optimization efforts

  • Create and add UTM tags or similar onto material and all online advertising platforms

  • Generate innovative ideas to reinforce marketing campaigns across digital channels

  • Develop engaging content for online platforms

  • Translate media plan into a digital campaign by ensuring correct dates targeting, bdgets, objectives and placements are applied

  • Manage the content strategy

  • Write engaging and shareable content across different platforms

  • Create unique, relevant and engaging content for all digital platforms

  • Ensure content that is well researched, accurate, balanced and well written

  • Prepare online newsletter and promotional emails

  • Plan and monitor the ongoing presence on social media and website

  • Identify improvements

  • Brief technical updates to the development team

  • Collaborate with designers and outsourced suppliers

  • Measure performance of digital marketing efforts